Real-Time Segmentation
For Targeted Marketing
800+ global brands believe in WebEngage Customer Segmentation
Precise Segmentation to Deliver
The Best Customer Experience
Create granular segments based on real-time user information and behavioral data.
Why Is Our Segmentation Engine The Best-In-Class?
Join 400+ global brands that prefer WebEngage’s Segmentation Engine over others
Static Customer Segments for Precise Targeting
Use customer attributes, behavioral data, and other derived insights to create static customer segments.
✓ CSV and List Uploads
✓ Event-Based Segments
Live Segments to Engage Customers in Real-time
Create live segments with instantaneous data refresh based on user engagement with your brand. Create marketing automation workflows and engage your customers contextually in real-time.
✓ Low Refresh Times
✓ Real-Time Analytics
RFM Segments and Cohorts to Identify the Low-hanging Fruits
Most loyal customers, or high-risk customers. Identify user segments that require immediate action, using the RFM model.
✓ Revenue Modelling
✓ Predictive Segmentation
Clearly Defined Micro-Segments
Create micro-segments based on real-time data about your users, using a powerful combination of profile information and behavioural data such as
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User Attributes -
Acquisition Channels -
Channel Reachability -
User Events -
Device Technology -
Geolocation
Our Customers Acing at User Engagement and Retention
WebEngage has made reaching out to our users simple and quick. The timely insights have helped us tweak our communications, enabling better conversions.
Read Impact Story
Manav Sethi
Chief Marketing Officer
WebEngage plays a significant role in our growth journey. We are able to drive repeat purchases, increase AOV, and directly impact our business’s bottom line in a flooded babycare products category.
Read Impact Story
Saumil Gupta
Senior Online Marketing Manager, FirstCry
Win-back and policy renewal campaigns have contributed significantly to our overall revenue and resulted in improvement of our North Star Metric i.e. Persistency ratio.
Read Impact Story
Payal Saxena
Associate Director - Digital Marketing, Acko
Retention is critical to a consumer business's success like us, and going with WebEngage was just the right decision that we made.
Read Impact Story
Naman Gupta
Principal - Growth
Keep pushing forward. We’ve got your back.
Seamless Onboarding
Work with our onboarding specialists till go live with your first campaign.
Superior Customer Success
Our trusted pros to help you with solutions relevant to your business needs.
Unparalleled Support & Service
Get the help you need, whenever you need it with our 24/7 support.
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Bring customers to your brand, or bring the brand to your customers. Don't let channel availability restrain your engagement campaigns. We've got your back!
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Campaign Orchestration
Create workflows, set rules, select channels, and run contextual campaigns at scale with customer and business-triggered events.
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Website Personalization
Create personalized web experiences for your customers at scale with customized web pages, pop-ups, and notifications.
A big thanks to our customers for collaborating with us and breaking new grounds!
