Precise Segmentation to Deliver
The Best Customer Experience
Create granular segments based on real-time user information and behavioral data.
Increased their engagement rate by
The RFM feature on the WebEngage dashboard helps us analyze our travelers’ behavior in depth which resulted in a 50% growth in online engagement.
Sridhar Anantha Head - Customer Retention
Increased their number of transactions by
With real-time segmentation and automation workflows, WebEngage has helped us boost our bottom-line figures in a highly competitive category.
Saumil Gupta Senior Marketing Manager
Why Is Our Segmentation Engine The Best-In-Class?
Join 400+ global brands that prefer WebEngage’s Segmentation Engine over others
Static Customer Segments for Precise Targeting
Use customer attributes, behavioral data, and other derived insights to create static customer segments.
✓ CSV and List Uploads
✓ Event-Based Segments
Live Segments to Engage Customers in Real-time
✓ Low Refresh Times
✓ Real-Time Analytics
RFM Segments and Cohorts to Identify the Low-hanging Fruits
Most loyal customers, or high-risk customers. Identify user segments that require immediate action, using the RFM model.
✓ Revenue Modelling
✓ Predictive Segmentation
Clearly Defined Micro-Segments
Create micro-segments based on real-time data about your users, using a powerful combination of profile information and behavioural data such as
- User Attributes
- Acquisition Channels
- Channel Reachability
- User Events
- Device Technology
Our Customers Acing at User Engagement and Retention
WebEngage has made reaching out to our users simple and quick. The timely insights have helped us tweak our communications, enabling better conversions.
Chief Marketing Officer
WebEngage plays a significant role in our growth journey. We are able to drive repeat purchases, increase AOV, and directly impact our business’s bottom line in a flooded babycare products category.
Senior Online Marketing Manager, FirstCry
Win-back and policy renewal campaigns have contributed significantly to our overall revenue and resulted in improvement of our North Star Metric i.e. Persistency ratio.
Associate Director - Digital Marketing, Acko
Retention is critical to a consumer business's success like us, and going with WebEngage was just the right decision that we made.
Principal - Growth
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Superior Customer Success
Our trusted pros to help you with solutions relevant to your business needs.
Unparalleled Support & Service
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A Big ‘Thank You’ to our customers for always motivating us to break new grounds!