Why Is Our Segmentation
 Engine The Best-In-Class?

Join 400+ global brands that prefer WebEngage’s Segmentation Engine over others

  • Static Customer Segments for Precise Targeting

    Use customer attributes, behavioral data, and other derived insights to create static customer segments.

    ✓ CSV and List Uploads

    ✓ Event-Based Segments

    Learn more about Static Segmentation →

  • Live Segments to Engage Customers in Real-time

    Create live segments with instantaneous data refresh based on user engagement with your brand. Create marketing automation workflows and engage your customers contextually in real-time.

    ✓ Low Refresh Times

    ✓ Real-Time Analytics

    Learn more about Live Segmentation →

  • RFM Segments and Cohorts to Identify the Low-hanging Fruits

    Most loyal customers, or high-risk customers. Identify user segments that require immediate action, using the RFM model.

    ✓ Revenue Modelling

    ✓ Predictive Segmentation

    Learn more about RFM Segmentation →

Clearly Defined Micro-Segments

Create micro-segments based on real-time data about your users, using a powerful combination of profile information and behavioural data such as

  • User Attributes
  • Acquisition Channels
  • Channel Reachability
  • User Events
  • Device Technology
  • Geolocation

Our Customers Acing at User Engagement and Retention

  • “Real-time messages via WebEngage have proven to increase key KPIs to as high as 75%. Hand holding the user has resulted in retained customers.”

    Manav Sethi
    EX- Chief Marketing Officer

    Read Impact Story
  • “Within 6 months, we’ve witnessed a jump in our email open rates and orders placed. WebEngage has also helped us reduce human hours and enhance efficiency.”

    Isha Dhoble
    VP - Marketing & Strategy, Epigamia

    Read Impact Story
  • “The WebEngage Customer Success team has worked tirelessly to solve our problems. We have enjoyed this kind of close collaboration with WebEngage.”

    Vikalp Sahni
    Ex - Co-Founder and CTO, Goibibo

    Read Impact Story
  • “WebEngage stands strong when it comes to user engagement and retention. It understands the importance & nuances of the subject.”

    Mohammad El Mougi
    Chief Product Officer, Vezeeta

    Read Impact Story
  • “Win-back and policy renewal campaigns have contributed significantly to our overall revenue and resulted in improvement of our North Star Metric i.e. Persistency ratio.”

    Payal Saxena
    Associate Director - Digital Marketing, Acko

    Read Impact Story

Keep pushing forward. We’ve got your back.

  • Seamless Onboarding

    Work with our onboarding specialists till go live with your first campaign.

  • Superior Customer Success

    Our trusted pros to help you with solutions relevant to your business needs.

  • Unparalleled Support & Service

    Get the help you need, whenever you need it with our 24/7 support.

Resources to Drive Growth

Predictive Segmentation: Getting Started with True Data-Driven Personalization Predictive Segmentation: Getting Started with True Data-Driven Personalization
Blog

Predictive Segmentation: Getting Started with True Data-Driven Personalization

How To Use Micro-Segmentation Marketing Effectively In Marketing Automation How To Use Micro-Segmentation Marketing Effectively In Marketing Automation
Blog

How To Use Micro-Segmentation Marketing Effectively In Marketing Automation

Behavioral Segmentation: A Targeted Approach To Modern Marketing Behavioral Segmentation: A Targeted Approach To Modern Marketing
Blog

Behavioral Segmentation: A Targeted Approach To Modern Marketing

A big thanks to our customers for collaborating
with us and breaking new grounds!

WebEngage

Let’s talk about what WebEngage can do for your business.

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