Build Dynamic Segments With Real-time Customer Data

Create multiple user segments that suit your business needs using real-time personal & behavioral customer data

  • Behavioral Data

    Access behavioral insights gleaned from user actions like app install, clicks, purchase history, etc.

  • Demographic Data

    Enrich campaigns with key profile information like Name, Gender, Birthdate, Education, etc.

  • Locational Data

    Use location-specific information about your users like City, State, Postcode, Country, etc.

  • Technology

    Find out technology-specific information like Desktop, Laptop, Mobile, Browser, OS, etc.

  • User Data

    Segregate your users on the basis of existing & new users, acquisition source, channel reachability, etc.

  • Reachabiliity

    Check if user is reachable on Push, In-app, SMS, On-site, Web Push, Email, and WhatsApp.

Get Detailed Segment Insights in Real-time

Dive deeper into your segments in a matter of seconds and unpack insights from more than just a few directions.

  • Segment Trends

    Track the growth trends of a segment over time.

  • List of Users

    See the list of all known and unknown
users that belong within a segment.

  • Reachability

    Get reachability insights on a user level to engage your segments efficiently.

  • Campaigns

    Optimize your segment outreach strategy with detailed campaign analytics.

Segment, Engage, Convert! Achieve Your Business Goals with WebEngage

Reduce your overall engagement lifecycle by creating dynamic segments that update in real-time every time a customer interacts with your brand

  • Behavior-based Targeting

    Deliver contextual campaigns that differentiate between user behaviour and expectations with interest-specific behavioral data.

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  • Geolocation-based Targeting

    Display customized, geo-specific web banners with language personalization for higher user engagement.

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  • Automated Engagement

    Create marketing automation workflows and engage your customers as they continue to interact with your brand

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  • Revitalize Dormant Users

    Create hyper-personalized reactivation campaigns to prevent users from sliding into the inactive segment.

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Use Live Customer Segments and Increase the Lifetime Value of Your Customers

Create live segments to send highly targeted campaigns on every stage of the customer lifecycle.

WebEngage

Our Customers Acing at User Engagement and Retention

  • WebEngage has made reaching out to our users simple and quick. The timely insights have helped us tweak our communications, enabling better conversions.

    Manav Sethi
    Chief Marketing Officer

    Read Success Story
  • WebEngage has improved our ability to understand and unify user data to solve the retention problem. We’ve seen a 22% uplift in repeat purchases.

    Abhishek Bhukker
    Customer Lifecycle Manager

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  • WebEngage’s retargeting campaigns are very effective, resulting in 17% of our transactions. We witness a higher ROI than other digital channels.

    Shaunaq Marathe
    Manager - Campaign Strategy & Analytics

    Read Success Story
  • Retention is critical to a consumer business's success like us, and going with WebEngage was just the right decision that we made.

    Naman Gupta
    Principal - Growth

    Read Success Story

Keep pushing forward. We’ve got your back.

  • Seamless Onboarding

    Work with our onboarding specialists till go live with your first campaign.

  • Superior Customer Success

    Our trusted pros to help you with solutions relevant to your business needs.

  • Unparalleled Support & Service

    Get the help you need, whenever you need it with our 24/7 support.

Resources to Drive Growth

Behavioral Segmentation: A Targeted Approach To Modern Marketing Behavioral Segmentation: A Targeted Approach To Modern Marketing
Blog

Behavioral Segmentation: A Targeted Approach To Modern Marketing

How To Use Micro-Segmentation Marketing Effectively In Marketing Automation How To Use Micro-Segmentation Marketing Effectively In Marketing Automation
Blog

How To Use Micro-Segmentation Marketing Effectively In Marketing Automation

6 Micro Segmentation Marketing Examples You Haven't Thought Of Yet 6 Micro Segmentation Marketing Examples You Haven't Thought Of Yet
Blog

6 Micro Segmentation Marketing Examples You Haven't Thought Of Yet

A Big ‘Thank You’ to our customers for always motivating us to break new grounds!

WebEngage

Let’s talk about what WebEngage can do for your business.

Request a Demo