User Engagement and Retention is a crucial but least-understood aspect of growing a successful business. We’re here to change that. Join us as we dive into conversations with the best, brightest leaders & practitioners in user engagement and retention.
In this episode, we break down different elements of MarTech stacks like segmentation, engagement, personalization. It tells the story of how Good Glamm Group has carved the nuances across these stacks, & built a robust foundation that can support implementing advanced personalisation at scale.
Personalization is Analogous, not Digital, explained with an ATM example!
Death by Verticalized Product offerings: The State of Retention Marketing at Traditional Indian Banks
Aspiring Young Audience in India & how awareness around credit systems will fuel growth in the coming years.
The biggest problem to deploy marketing automation at scale: distributed ownership between product & marketing teams
