Join The Fastest Growing Alumni From The First Batch

Here's What Some Of Our Startup Program Evangelists Have To Say

  • "The WebEngage Startup Program helps us engage with users effectively, provide delightful experiences and build long-term relationships with them."

    Kush Taneja
    Co-Founder at FamPay

  • "With WebEngage Startup Program, we've adopted a growth marketing approach that has helped us scale our business faster and bring down acquisition costs with time."

    Ankit Agarwal
    Founder at PHOOL

  • "This has been a great experience and an awesome learning curve. The impact which we can create through WebEngage in our member’s lives, is really great."

    Vaibhav Raj Gupta
    Founder at Airblack

  • "The team was very proactive. With timely nudges, they made sure that we used WebEngage's complete suite, in turn, helping our business unlock its growth potential."

    Mohit Jain
    Co-Founder & CEO at Rocket Skills

  • "As a team, thanks to a marketing automation platform like WebEngage, we are now able to focus on other aspects of building the product and nailing the experience overall."

    Prithvi Sankar
    Co-Founder at Humit

  • "The WebEngage Startup Program has been pivotal in our growth story. They have an amazing support team that's always available to address the most trivial of issues."

    Chhavi Bhardwaj
    Core Team Member at Almo

Startup Program: Edition 2
Bigger in Impact, Bolder in Ambition

  • Get $25,000 in Platform Credits

    WebEngage platform + Growth & Retention consulting services + SMS, WhatsApp, & Email credits.
    No obligations from your side.

  • Learn to Track Metrics that Matter

    Expert masterclasses in Retention optimization, Startup metrics, Fundraising, Marketing, Branding, PR and much more.

  • Founder and Mentor Community

    Get immediate solutions, sounding boards, inspiration from the peer community and seasoned martech professionals.

The First Teams Loved the Experience

300+ Applicants from 12+ Countries. 80 Accepted. 20 already raised growth funds. Here’s what your itinerary looks like-


Who Should Apply?

We can add the most value to your startup if you are an early stage B2C brand in Ecommerce, D2C, Edtech, or Fintech Industry, and...

  • You Have

    Raised Seed to
    Series A funding

  • You’ve Seen

    Some business

  • You’re NOT

    An existing
    WebEngage customer

How WebEngage Can Boost Your Startup's Growth?

Here’s how our solutions team will set you up to drive forward confidently

  • Setup the right data and tracking foundations

  • Setup a series of triggered and automated campaigns that convert well

  • Setup customer engagement across multiple channels and touchpoints

  • Understand user behavior - read cohorts on repeat purchases, retention rates, etc.

  • Setup your team of “Retention Champs” with the recommended skill-sets as you expand

  • Always-available account managers, engagement experts, support teams, and Cheerleaders!

Building Stories For Tomorrow

Learn how WebEngage has helped some of the early stage start-ups in supercharging their customer engagement and retention.

The MasterClasses

  • Bharat Bhatia VP Marketing, Junglee Games

    Topic : Retention masterclass for Gaming and Consumer apps

  • Sachin Uppal Founder at GetConvi

    Topic : Retention masterclass for Gaming and Consumer apps

  • Devendra Agarwal Founder, Dexter Capital; Co-Founder InstaOffice

    Topic : Metrics that matter for fundraising

  • Deep Ganatra CTO, Good Glamm Group | MyGlamm

    Topic : Lessons from scaling up tech at a Unicorn

  • Vani Dandia Marketing consultant, CherryPeachPlum Growth Partners.

    Topic : Brand building for startups and unicorns


  • WebEngage Startup program offers free credits for 6 months. A WebEngage specialist also helps reduce the learning curve while you implement and adopt the platform. The WebEngage team is aligned to help your startup grow.
  • That’s exactly what we have kept in mind while designing this program. You will need a developer to implement WebEngage. After you go live you would need someone from your team to own up this project, spending at least 4-5 hours per week.
  • These are the industries that WebEngage has deep expertise in. We also have existing best practices from these industries that we can share.
  • You will be able to take better advantage once you have a bit of traction and are looking to scale. Ideally we have seen this around 10K Monthly active users or 5K registrations threshold.
  • Based on information shared by you, the WebEngage team will evaluate the fitment for the program and take the final call. We evaluate basis alignment of the traction, growth potential and fitment of use cases. In some cases we might ask for additional information from you for making a better decision. You will hear from us in 2 weeks.
  • There is no hidden fee or freemium plan where you need to upgrade. WebEngage doesn’t charge anything for the first 6 months. After 6 months, you can move to paid WebEngage subscription plans which start from USD 1000/month. You may also receive additional credits at the end of 6 months.
  • You may submit your application and write your comments. We shall try and see if we can consider an exception.
  • This is not a Free trial or Proof of Concept as our team backs you up with best practices, peer sessions, etc. to help you grow faster. This is made available only to the eligible startups who can benefit from the program.

A Big ‘Thank You’ to our customers for always motivating us to break new grounds!


Ready to Supercharge your Startup’s Growth?

Apply Now ➞