Experts Speak: Retention Simplified
Retention Mastery: Unlocking Customer Loyalty Through Control Groups and Attribution
As marketers, we're constantly striving to prove the value of our efforts and optimize our strategies. But today, accurately measuring the impact of our campaigns…
Cracking the Omnichannel Engagement Code: Proven Strategies for Skyrocketing Retention
Capturing and retaining customer attention is a monumental task for businesses today. In fact, a typical user receives between 400 to 600 notifications per week…
Unlocking Growth: Building Effective Data Models for Customer Insights
Did you know that the tech industry, which many of us rely on for data solutions, is currently valued at about 389 billion dollars and…
Decoding Customer Retention: The Power of Cohort Analysis
Customer retention is the holy grail of success for any business. But how do we truly understand what makes customers stick around? Enter cohort analysis…
Mastering Segmentation and Funnels: Key Strategies for Growth
Imagine boosting your activation rates by 300% and conversion rates by 50% - all by tweaking how you approach customer segmentation and engage your users.…
Customer Retention Fundamentals: Back to Basics in the Digital Age
It's not just about keeping customers; it's about nurturing them to become power users who drive exponential value for your business.








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