Harshita Lal
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Product Marketing Manager, WebEngage
Harshita is a product marketing professional with 4+ years of experience in creating content that captures attention and helps brands connect with their audiences. Her expertise lies in storytelling, communication, and product positioning. Outside of work, she enjoys café-hopping, binge-watching shows, and exploring new places.
Articles by Harshita Lal
6 Mins Read
12th December, 2024
For marketers in the B2B SaaS world, automation is everything. In fact, 74% of marketers agree that …
6 Mins Read
28th November, 2024
As a marketer, keeping up with fast-changing user behaviors can feel like a never-ending task. Manua…
3 Mins Read
27th November, 2024
Are you trying your best to make your customers feel seen and heard?
We heard you loud and clear! T…
3 Mins Read
28th October, 2024
It’s a fact – visually appealing emails don’t just look great; they perform better too. Campaigns wi…
3 Mins Read
21st October, 2024
Hey Reader,
Here’s a fun question before we dive in: What’s the easiest way to speed up your email …
7 Mins Read
17th October, 2024
Navigating the world of SMS marketing can be tricky, especially when new guidelines are introduced. …
