Harshita Lal
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Product Marketing Manager, WebEngage
Harshita is a product marketer with a knack for storytelling, sharp communication, and positioning products for success. With 4+ years of experience, she excels at bridging the gap between brands and their audiences. Outside work, she’s all about discovering new cafés, travel destinations, and binge-worthy shows.
Articles by Harshita Lal
3 Mins Read
19th February, 2025
What if you could anticipate your customer’s next move and engage them at just the right moment? At …
3 Mins Read
14th January, 2025
Did you know that 35% of marketers prioritize conversion rates as a key success metric? Combine that…
7 Mins Read
3rd February, 2025
Every data point tells a story, but sifting through complex analytics shouldn’t hold you back. At We…
8 Mins Read
27th January, 2025
2024 has been a year of major strides for WebEngage, with exciting new features and enhancements tra…
7 Mins Read
14th January, 2025
Personalization is no longer a luxury—it’s an expectation. 71% of consumers now expect personalized …
3 Mins Read
7th January, 2025
Picture this: A shopper lands on your website, searching for a white formal shirt. The exact match i…
