Archives for Customer Relationship Management
Read actionable content about understanding your customers better, forging deep and meaningful relationships and catapulting your sales growth and user retention.
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Over the past decade, I’ve observed two clear trends: competition in the retail industry has become …
Oftentimes, sending personalized emails, designing beautiful UI / UX interfaces, giving rewards &…
Definition
Customer Lifetime Value is concerned with determining how much money can you expect to ma…
Definition
Stickiness ratio provides a window to understand the value your users derive from your ap…
Definition
Churn rate is defined as the rate at which your app uninstall or even cancel / downgrade …
What Is Growth Rate?
The rate at which your user base grew over a certain period, after factoring in…
With surging customer acquisition costs, it’s more important than ever to turn new website visitors …
Customer retention is the most important investment any brand can make. As shoppers keep getting sma…
Education is core to our civilization and its progress. At WebEngage, we are privileged to be workin…
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WebEngage’s Chirag Parmar gives some tips on getting the best out of the messaging platform…
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