The WebEngage platform has been crucial in revolutionizing our entire online user experience. The platform has helped us deliver a highly-personalized experience to our users consistently.
Reach billions of people instantly using WhatsApp as a channel
More than 1.5 billion people in 180 countries use WhatsApp and many of them are your users. WebEngage can help you reach these users via WhatsApp.
Make each message a personal note
Use personal details and preferences to take your messaging from coldly impersonal to warmly familiar in an instant.
Enrich message with data from your systems
Fetch real-time data from any source such as your CRM system, recommendation engine, catalogue, etc. to create hyper-personalized WhatsApp messages.
Track conversions to measure success
Easily and instantly view comprehensive campaign reports that measure the success of campaigns. Define control groups to measure the overall effectiveness of campaigns.
A/B test campaigns and send winning variation automatically
Test multiple variations of your WhatsApp message with smaller groups. Iron out imperfections in the beginning and analyze what works best. We’ll then automatically send the winning variation to the larger audience for greater effectiveness.
Get in-depth insights into WhatsApp as a channel
Monitor key WhatsApp metrics like opt-in, sent, delivered, seen and clicked to analyze how users engage with your personalized messages and translate this knowledge into actionable insights to serve your larger marketing goals.
And many other features including
Cap Notification Frequency
Avoid flooding users with multiple messages. Just specify an upper limit for a time frame and a time gap, and we’ll queue additional messages accordingly.
Specify Do Not Disturb Hours
Avoid disturbing users no matter which time zone they’re located in. Simply set-up the DND hours, and we’ll queue messages to be delivered when the time is right.
Create Many Types of Campaigns
Automate triggered campaigns, set-up recurring campaigns, send critical transactional campaigns or simply send a one-time notification.
Test Before Launch
Avoid errors by testing the different variations of your campaign with real user information for an actual preview before the message is delivered to your users.
Leverage Dynamic Templating
Give personalization a new depth by leveraging the power of templating in every campaign you create. Create smarter messages for higher impact.
Get User-level Insights
Analyze delivery, engagement, conversion and other metrics for each user targeted by a campaign. Download user details for further analysis and retargeting.
Use Cases For Various Industries
WhatsApp as an engagement channel has a wide range of use cases. Here's an industry-wise breakdown of how it can be beneficial for your business.
E-commerce
Connect with your users over WhatsApp and help them make an informed choice. Assist them with product discovery and send personalized offers and discounts to keep them coming back to your app/website.
Travel
Engage and assist your users throughout their booking process. Deliver a seamless booking experience by sending flight information, itinerary recommendations and travel guides on WhatsApp.
Banking and Finance
Financial services cannot do without data security. Send OTPs, share sensitive financial information, and help your users avail additional services within a matter of seconds on their favourite chat app.
Media
Keep your users updated on their subscriptions and new shows. Improve content consumption on your platform by taking feedback on the shows they’ve watched and suggest them similar content on WhatsApp.
Food-Tech
Use WhatsApp to deliver order-related status updates and inform buyers of any delays or mishaps with their orders. Nudge foodies with exotic cuisine recommendations or launch of new restaurants in town.
Ed-Tech
Send test results and new course recommendations to students on WhatsApp. Engage with them on a one-to-one basis and deliver a best-in-class experience with doubt clarification and personalized coaching.
Redefine your customer experience through multi-channel marketing
WebEngage's full-stack marketing automation powers communication across various channels
Push
In-app
SMS
Web Overlays
Web Push
Email
WhatsApp
Facebook
Mobile Push Notifications
Reach your app users and boost your app engagement using personalized, rich mobile push notifications. Boost your push notifications delivery by upto 30% through WebEngage's push amplification engine.
Create delightful mobile experiences with push notifications that drive engagement.
Engage your offline users with personalized text messages. Deliver on your brand promise by creating one-time, recurring, triggered or transactional campaigns.
Engage users offline with personalized and actionable messages to drive revenues.
Create highly targeted web overlays and boost your website engagement and conversions. Deliver the right message to the right user by leveraging deep user insights and behavioural data.
Increase website engagement with high impact web overlays, tailored to each user.
Engage off-site users across web and mobile web with data-backed web push notifications. And create high-impact experiences throughout the user lifecycle using powerful features.
Engage off-site users across web and mobile web with web push notifications.
Say goodbye to bulk emails! Instead, engage users with tailored emails at the right moment, fostering impactful user engagement and loyalty. Rely on intuitive & DIY email marketing features!
Engage users with contextual emails at the right moments to foster brand loyalty.
Strike interesting conversations with your users on their favorite chat app. Leverage dynamic templating and create contextual messages for higher impact using WhatsApp for your business.
Engage users anywhere through their favorite chat app.
Experience true multi-channel marketing by remarketing your users on Facebook. Leverage the power of data and segmentation, and build look alike audiences based on your high-intent segments.
Engage users outside your website and app with Facebook remarketing.
I've experienced several platforms like Hubspot or Marketo that fuel decent user engagement, but WebEngage packages super effective omnichannel marketing strategies and testing into one platform.
Amanda LaFerriere VP - Product Management at C2FO
An excellent marketing automation platform!
We are able to implement student engagement via WebEngage in ways we never thought were possible through marketing automation platforms.
Scott Newton Chief Communications Officer at Shaw Academy
WebEngage marketing automation platform has made our lives easy!
WebEngage works like a charm and helps us re-target existing customers and in acquiring new customers by setting one-time logic.
Kemrad Lakdawala AGM Product Management at FirstCry.com
WebEngage has done the most important thing right - Support!
WebEngage's customer support is my favourite. They have one of the shortest TATs I have ever come across in SAAS businesses.
Rajesh Patidar Head of Product at Lybrate
Great marketing automation platform to contextually reach our customers!
A 360-degree communication platform, WebEngage has helped us reach heights! Features like journey creation and reaching out to the customer as and when they drop with best offers have improved conversions on our platform.
Vivek Kumar Senior Executive at Goibibo
Makes automation simple and great!
WebEngage is the right tool if you're looking for journey-based orchestration - It does what it says it does, and does it well.
Aniket Thakkar VP - Marketing at Coverfox
Great service with evolving product features - one of best tools!
The platform is absolutely easy to use. New team members could get started and design journeys and automated campaigns immediately!
