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The State of Retention Marketing

The world’s first retention-first magazine to help brands grow businesses sustainably through riveting stories, use cases, and more.

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Retention DNA

Retention DNA is a collaborative hub where growth-minded individuals converge to ideate, collaborate, and solve collectively.
Dashboard
Request a Demo

Products
Customer Data
Platform ➜

Unified User Profile
Data Integrations
Data Security & Governance

Web Personalization ➜

In-line Personalization
On-site Notifications

App Personalization ➜

In-app Notifications

Product & Revenue
Analytics ➜

Funnels
Paths
Cohorts
Uninstalls
Live Analytics

User Segmentation ➜

Live Segmentation
Static Segmentation
RFM Modelling

WebEngage AI ➜

Generative AI
Engagement Score
Predictive Segmentation
Catalog and Recommendation
Intelligent Campaign Orchestration

Campaign
Orchestration ➜

Journey Designer
Relays
Universal Control Groups

Omnichannel
Engagement ➜

Mobile Push Notification

Email Marketing

Web Push Notification

WhatsApp Engagement

Google Ads

Facebook Ads

SMS Marketing

RCS

Wondering what's new on WebEngage?

Uncover the newest features designed to boost your performance.

View Product Updates
Customer Data Platform

Unified User Profile

Data Integrations

Customer Data Platform

Learn More

Product & Revenue Analytics

Funnels

Paths

Cohorts

Uninstalls

Live Analytics

Learn More

Campaign Orchestration

Customer Journey Designer

Relays

Learn More

Web Personalization

Website Personalization

On-Site Notifications

Learn More

App Personalization

In-app Notifications

Learn More

User Segmentation

Live Segmentation

Static Segmentation

RFM Modelling

Learn More

Omnichannel Engagement

Link 1

Link 2

Link 3

Learn More
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Travel & Hospitality

E-commerce

Media and Entertainment

Gaming

EdTech

BFSI & Fintech

D2C
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blog

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eMagazine

The State of Retention Marketing

The world’s first retention-first magazine to help brands grow businesses sustainably through riveting stories, use cases, and more.

Community

Retention DNA

Retention DNA is a collaborative hub where growth-minded individuals converge to ideate, collaborate, and solve collectively.
Dashboard
Request a Demo

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Home - Thought Leadership

Category: Thought Leadership

Other popular categories

Thought Leadership (21)
Product Updates (170)
Marketing Automation (155)
User Engagement (127)
Customer Spotlight (123)
Impact Story (119)
Customer Retention (69)
Cross-Channel Engagement (67)
Omnichannel Marketing (65)
Uncategorized (52)
Insights & Analytics (49)

Blogs

eBook

The state of careers in retention marketing

eBook

The State of Careers In Retention Marketing

The State of Careers in Retention Marketing is a first-of-its-kind guide to paint a vivid picture of…

State of Careers in Retention Marketing Report, Customer Retention, Insights & Analytics, Thought Leadership

Read now >

Case Study

Newsroom

Newsroom

Reimagining Renewal: Strategies to Increase Policy Retention Rates with Advanced Customer Engagement Tools

Renewals are the lifeblood of any insurance business. They signify trust, satisfaction, and …

Thought Leadership

Read now >

Newsroom

Holiday Season Shopping Trends: Insights Into Consumer Behaviour & Purchase Triggers

As festive shopping evolves, brands that can balance emotional engagement, strategic discounts, an…

Thought Leadership

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