This integration allows WebEngage to capture attribution information from Adjust to facilitate comprehensive user engagement and retention strategies.
- Driving retention-led growth by activating dormant customers, promoting repeat purchases, driving platform engagement & content consumption.
- Engaging cohort users with highly targeted & personalized messages through their preferred channel.
Benefits
Enhanced User Segmentation
Use the detailed attribution and in-app event data to create more precise and meaningful user segments in WebEngage, allowing for highly targeted engagement campaigns.
Improved Personalization
Leverage the rich data from Adjust to personalize marketing messages and campaigns based on user behavior, preferences, and acquisition sources.
