Keep your audience

entertained throughout

their lifecycle

WebEngage has made reaching out to our users simple & quick. The timely & useful insights have helped us tweak our communications, powering better conversions. The support is fully satisfying!

Divya Dixit

SVP Direct Revenue, Marketing & Analytics, ALTBalaji

Grow your OTT business with us

Engage and nurture new
users to fuel paid

Show the delightful content your users would be missing on without a subscription. Use retention campaigns around traditional (new releases, country top 10, most popular) & innovative categories (critically acclaimed, female protagonist, college life) to nurture new users on an ongoing basis and convince them for paid subscription.

Power easy and effective
onboarding through funnel

There’s a huge gap between getting people to download your app and having them buy from you; and that gap is called onboarding and activation. Funnels are a great way to understand the leaky stages of your onboarding journey and can help you avoid your new users leaving you without realizing your value proposition.

Recommend new shows and playlists based on user
preferences & interactions

Personalized recommendations go a long way in building user loyalty & WebEngage can help you map out your user preferences with recommendations. These could be based on how they interact with your platform, past interactions with your content & even basis look-alike audience consumption patterns.

Keep your sports fans on
their toes with instant
updates and live scores

Never let the thrill of live sporting events die off by constantly relaying the most important moments to your sports lovers and enabling them to be part of the live experience. Especially when they might not be available to enjoy the live viewing.

Understand user data to
drive binge watching via
personalized entertainment

Show your audience how well you know them by keeping a close watch on their usage habits. This will ensure your users get full value from your app which is essential for delivering a richer, hyper-personalized and more relevant viewing experience.

Keep your sports fans on
their toes with instant
updates and live scores

Never let the thrill of live sporting events die off by constantly relaying the most important moments to your sports lovers and enabling them to be part of the live experience. Especially when they might not be available to enjoy the live viewing.

Employ gamification to
boost lead generation &

Capture more leads from your website visitors and influence your conversion rates for new subscriptions by delivering a gamified experience using popular gamification tactics such as leaderboards, scratch cards, milestones, badges, coins, etc.

Drive watch /listen time &
number of sessions to boost
your unit economics

A constantly upward trending watch /listen time & returning users (more sessions) are great indicators of whether your users are deriving value from your streaming platform. Anything below a daily average of 2 hours of watch time for your millennial audience means you’re leaving revenue on the table.

Easily unpack consumption
patterns for every user

Apart from maintaining a healthy DAU to MAU ratio, it’s also important to keep a close eye on your users’ consumption patterns - genre, time they’re most active, movies vs TV shows, regional vs offshore, shorter vs longer episodes, etc. This will be helpful in putting forward apt and precise recommendations.

Identify engagement
benchmarks to predict
churn and downgrades

Think of a system that can help you predict the likelihood of churn for every user, with a strong hypothesis, and enable you to take actions to get them back before they reach the churn threshold. WebEngage can help you with this predictive modeling so that you have a fair shot at negating the adverse effects on your revenue.

Trigger feedback campaigns
for improving user and
platform experience

Your customers are more than willing to give you feedback for bettering their own experience. Only question is asking the right user at the right time. Use on-site surveys at the most opportune times, to get reviews and ratings that could be your guiding light for future recommendations.

Riveting growth stories from our EngageCast channel

Some bold & some outright crazy narratives, from
the practitioners themselves!

Manav Sethi

Ex-Group Chief Marketing Officer | Eros International

Make the most of the features available on the WebEngage marketing automation platform

Multi-channel Engagement

Understand engagement trends across different categories, times of day and channels like Mobile Push, Email, WhatsApp, Facebook, SMS and more!

Product Analytics

Analyze user behaviour and get product usage insights in the form of events, segments, funnels, cohorts, uninstalls and real-time stats.

Campaign Analytics

Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time.

Journey Designer

Use a highly intuitive drag & drop interface to map user workflows to lifecycle campaigns.

Campaign Localization

Adapt your message’s content and delivery as per your user’s timezone, language, currency & preferences.

Customer Retention

Track the complete customer journey and encourage customers to return to your app via timely and personalized communication

Why Media and Entertainment businesses choose

Quick and Easy Integration

Refer to our highly effective integration playbook to complete your integration and set up WebEngage within no time.

Seamless Onboarding

Work with our team of onboarding specialists at every stage of onboarding until you go live with your first campaign on WebEngage.

Superior Customer Success

Leverage our experienced customer success team to brainstorm highly effective marketing solutions relevant to your business needs.

Dedicated Support & Service

Have a query or need more information about our product or services? Our support team is available 24*7 to help you resolve your queries instantly.

Build your Media &
Entertainment business
with us

After several brainstorming sessions
with our customers, we come up with
ideas that align with their goals and
support their future business growth.

Aswin Ravi

AVP, Customer Services & Implementation

The Media and
Entertainment Master Pack

A 4-in-1 collection to help you scale up your
Media and Entertainment user engagement
and retention


Enterprise Customers

15 Billion

Messages Sent Monthly

400 Million

Users Tracked Monthly

1+ Million

Cross-Channel Campaigns

75 Billion

Events Tracked Monthly

300 Million

Users Engaged Monthly

Take the next step. Build more meaningful relationships
with your audience.

Scroll to Top

We approached WebEngage when we were unhappy with a competitor's product. We wanted excellent service, which is one of WebEngage's intrinsic values. From Oberoi Hotels & EazyDiner to The Postcard Hotel, we're a 100% WebEngage client!

Kapil Chopra

Founder - EazyDiner & The PostCard hotel

Global brands trust WebEngage


Supercharge Your Startup's Growth

The Program helped us scale our business faster and bring down acquisition costs with time.


Ankit Agarwal

Founder, PHOOL

Become a Partner

Grab your copy