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Analytics ➜

Funnels
Paths
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Uninstalls
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User Segmentation ➜

Live Segmentation
Static Segmentation
RFM Modelling

WebEngage AI ➜

Generative AI
Engagement Score
Predictive Segmentation
Catalog and Recommendation
Intelligent Campaign Orchestration

Campaign
Orchestration ➜

Journey Designer
Relays
Universal Control Groups

Omnichannel
Engagement ➜

Mobile Push Notification

Email Marketing

Web Push Notification

WhatsApp Engagement

Google Ads

Facebook Ads

SMS Marketing

RCS

Wondering what's new on WebEngage?

Uncover the newest features designed to boost your performance.

View Product Updates
Customer Data Platform

Unified User Profile

Data Integrations

Customer Data Platform

Learn More

Product & Revenue Analytics

Funnels

Paths

Cohorts

Uninstalls

Live Analytics

Learn More

Campaign Orchestration

Customer Journey Designer

Relays

Learn More

Web Personalization

Website Personalization

On-Site Notifications

Learn More

App Personalization

In-app Notifications

Learn More

User Segmentation

Live Segmentation

Static Segmentation

RFM Modelling

Learn More

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Link 1

Link 2

Link 3

Learn More
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The State of Retention Marketing

The world’s first retention-first magazine to help brands grow businesses sustainably through riveting stories, use cases, and more.

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Retention DNA

Retention DNA is a collaborative hub where growth-minded individuals converge to ideate, collaborate, and solve collectively.
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Tag: Predictive Segmentation

Blog

Customer Retention

13 Mins Read

5 Compelling Use Cases: How Predictive Segmentation Elevates On-Demand Video Platforms

25th August, 2023

Imagine a world where your favorite on-demand video platform knows what you like to watch without y…

Cross-Channel Engagement

10 Mins Read

Customer Segmentation: 8 Best Ways to Segment Your Customers

3rd April, 2023

No business has customers who are carbon copies of each other. And if your marketing efforts are n…

Vanhishikha Bhargava

Insights & Analytics

18 Mins Read

Predictive Segmentation: Getting Started with True Data-Driven Personalization

30th December, 2021

As Avinash Kaushik says, “All data in aggregate is crap.” Segmentation and data-driven personalizati…

eBook

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