Ananya Nigam
Linkedin
Senior Manager – Product Marketing, WebEngage
Ananya is a marketing professional with nearly 4+ years of experience, recently having transitioned into the SaaS industry. Fueled by a passion for product, she excels in demystifying features to enhance user adoption. Beyond her professional endeavours, she enjoys cooking (almost as much as eating) and reading Fiction.
Articles by Ananya Nigam
6 Mins Read
19th July, 2024
Imagine having a direct line to over 2.7 billion potential customers, with 98% of your messages bein…
5 Mins Read
21st May, 2024
Understanding user behavior is crucial for businesses striving to optimize their products and servic…
5 Mins Read
8th April, 2024
At WebEngage, we constantly strive to empower businesses with tools that facilitate meaningful and e…
6 Mins Read
26th March, 2024
Introduction
Emails are more than just messages; they’re the connective tissue between busines…
5 Mins Read
6th February, 2024
Every day, Gmail filters through a staggering 15 billion unwanted messages, saving its users from sp…
5 Mins Read
24th January, 2024
In the ever-evolving digital marketing landscape, a seismic shift is underway as Google finally anno…
