Innovative Audio-Based Social Platform VoiceClub Sees 5x Growth In ROI With WebEngage
“Being heard is what matters at the end of the day.” About VoiceClub It’s 2024. Traditional text-based communication has given way to a more immersive and intimate interaction: your voice. VoiceClub, an innovative audio-based social platform – backed by Better, Blume, and multiple other Angel VCs – has emerged as a pioneering force in the […]
Vikatan, India’s leading regional media powerhouse, boosts its reader engagement using Relays
Vikatan is South India’s leading media powerhouse renowned for its theme-based magazines, popular television content, and enlightening books. Founded by the visionary media mogul SS Vasan in 1926 (as a magazine, Ananda Vikatan), the Vikatan Group has been at the forefront of entertaining and enlightening Tamilians. With over 30 million readers worldwide, Vikatan aims to […]
How ALTBalaji, a popular on-demand video platform, use Journeys to increase their user retention rates by 30%

Customer Profile ALTBalaji is a Subscription-based Video-On-Demand (SVOD) platform and is a fully owned subsidiary of Balaji Telefilms Ltd. Available across multiple interfaces ranging from desktops, laptops, tablets, smart-phones, game stations to internet-ready television, ALTBalaji marries state-of-the-art technology with gripping storytelling. They are one of India’s leading Over-The-Top (OTT) media players with over 100 hours of original content belonging to a wide […]