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What Is a Landing Page? Before we get into the details of this topic, let us first understand what a...
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We have made a bunch of additions to WebEngage in August. Here’s a consolidated list below: Transact...
Table Of Contents: 1. How to measure Net Promoter Score – In-app/on web/ via email 2. Know what detr...
On average, about 51% of companies are using marketing automation as of today. The rapid increase in...
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Table Of Contents: 1. Why do B2B and B2C have different marketing automation platforms? 2. Channels ...
In yet another milestone, we have shed our all_engineers tag on the company by bringing on-board on...
Triggered emails The value of using automated emails—those triggered by customer actions, such as a ...
When I got my hands on Martin Lindstrom’s Small Data: The Tiny Clues that Uncover Huge, it was unpu...
We have released a new feature today that enables you to mask values of attributes on the WebEngage ...
Let this statistic open your eyes: B2B eCommerce experiences the lowest conversion rates according ...