Pickyourtrail, India’s biggest online D-I-Y holiday booking platform, leverages RFM analysis & witnesses 50% increase in its user engagement
About Pickyourtrail Pickyourtrail is India’s biggest online D-I-Y holiday booking platform that empowers travelers to curate customized holidays. The company was co-founded by Hari Ganapathy and Srinath Shankar in 2014 with an aim to deliver a best-in-class personalized travel experience to travelers through their website and mobile app. Additionally, Pickyourtrail works in liaison with leading […]
Headout, an on-demand marketplace for tours, experiences, and activities, minimizes tech dependency, carries out 90% faster campaign implementation
About Headout Headout is an on-demand marketplace that helps travelers and locals discover & book the most incredible tours, activities, events & local experiences through its website or mobile app. Founded in 2014 by Suren Sultania, Varun Khona, and Vikram Jit Singh, Headout’s mission is to help travelers and locals across the globe discover and […]
Sastaticket, Pakistan’s largest online travel agency, completes onboarding and goes live within 5 weeks
Customer onboarding is an integral part of the customer experience at WebEngage. We understand that if you’re running a fast-growing business you would want to get started with the platform instantly. So we go the extra mile to make sure that our customers can get started with our Marketing Automation dashboard in no time to […]
TravelTriangle, India’s leading OTA, increases its returning users by 20% through behaviour-based targeting
Industry overview In the last 20 years, a lot has transformed in the Indian travel industry. One major boon is the online travel aggregator (OTA) sector. Some of the major OTAs comprise Go-MMT, Trivago, Booking.com, Yatra, TravelTriangle amidst many others. As per recent research, the overall Indian travel market is estimated to reach USD 48 […]
Go-MMT, India’s leading OTA brand, boosts its hotel partner engagement by 20% using WebEngage
About Go-MMT Go-MMT is India’s leading online travel company with an extensive portfolio of 3 powerful consumer brands – MakeMyTrip, Goibibo, and redBus. It is a joint entity of MakeMyTrip and the Ibibo group. The brand serves as a one-stop-shop for flight, hotel, train, bus, and car bookings providing multiple choices to its users. […]
How Wego, MENA’s largest online travel marketplace, witnesses 8X boost in conversions
About Wego Wego, founded in 2005, is MENA’s largest online travel marketplace that enables travelers to discover new destinations, compare packages, and book flights and hotel deals. Wego harnesses powerful yet simple technology that automates the process of searching and comparing results from hundreds of airlines, hotels, and online travel websites. The company is headquartered […]
How Yatra, the second-largest OTA in India, uses Journeys to increase its gross hotel bookings by 3.2%
Customer Profile Yatra.com is a NASDAQ listed company (YTRA) headquartered in India. It is India’s second-largest OTA founded in 2006 by Dhruv Shringi, Manish Amin, and Sabina Chopra. The company has tie-ups with 70K hotels in India and nearly 800K hotels across the globe. The Objective Hotels form the larger part of an OTA business […]
How Goibibo, a large OTA company in India, uses Hyper-Personalization in Emails to increase conversions by 11%
Customer Profile Goibibo is one of the leading travel aggregators in India. Goibibo’s mobile app has constantly ranked number one under the travel category, in India. The company’s hotel booking volumes grew by 5x in 2015 – out of which 70% of bookings were made through the Goibibo mobile app. Goibibo is part of the ibibo […]
