We deliver all our communications using WebEngage and I’m very much satisfied with the freedom the system gives in managing and executing my campaigns
Karolina D.
Marketing Automation Specialist, G2A.com
Grow your Ad-supported Online Games with us
Identify the true financial uplift generated by every campaign
Optimize your campaigns towards better revenue by accurately attributing your campaigns with the revenue they are generating. This would help you put your dollars in campaigns with the most revenue generation potential, preventing a fruitless surge in your marketing expenditure.
Make more revenues from your existing users through RFM analysis
Among the most effective tools to finding users who generate the most revenue for you is Recency, Frequency & Monetary (RFM) analysis. Through this, you can segment your users into various categories based on how recently they made a purchase, how many times and if they’re heavy spenders. This will help predict the likelihood of spend frequency for every gamer, guiding your campaign strategy towards increased revenues.
Reduce time to first purchase through in-app purchase placements
Placing in-app pop-ups during crucial stages of the gameflow not only shortens the time to first purchase but also results in more revenues. This could be done based on multiple factors such as specific screens, particular screen data, time spent on a screen, total time spent, screens viewed, when more than 1 events are fired, etc.
Diversify revenue streams along with growing your user base
With 64% of non-paying gamers willing to watch a video in return for in-game benefits, rewarded ads (which help monetize the casual and non-paying users through their time) can provide a unique opportunity to diversify revenue streams, grow your user base as well as have increased future potential of in-app purchase conversion.
Generate more ARPU by keeping track of all the revenue-generating events
Boost your Average Revenue per User (ARPU) by keeping an eye on your user profiles and their purchase history, and accordingly nudge them towards revenue-generating events (additional purchases, ads, subscriptions, paid-for apps) through different communication channels.
Make the most of the features available on the WebEngage marketing automation platform
Multi-channel Engagement
Product Analytics
Campaign Analytics
Journey Designer
Campaign Localization
Customer Retention
Gaming marketers across the world love WebEngage!
"Extremely user friendly. Could greatly help catapult business numbers if you're a power user."
"Great team to work with, I haven't seen such good implementation and post-implementation support ever!"
"Our worn out hunt for THE email automation tool we wanted, ended with WebEngage."
Why Gaming businesses choose WebEngage
Quick and Easy Integration
Seamless Onboarding
Superior Customer Success
Dedicated Support & Services
Build your Gaming business with us
After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth.
Ankur Gattani
Chief Growth Officer
The Gaming Master Pack
A 4-in-1 collection to help you scale up your Gaming user engagement and retention
