Harshita Lal
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Product Marketing Manager, WebEngage
Harshita is a product marketer with a knack for storytelling, sharp communication, and positioning products for success. With 4+ years of experience, she excels at bridging the gap between brands and their audiences. Outside work, she’s all about discovering new cafés, travel destinations, and binge-worthy shows.
Articles by Harshita Lal
6 Mins Read
8th July, 2024
Imagine having the power to truly understand your customer base, segmenting them in a way that revea…
4 Mins Read
5th July, 2024
Did you know — Companies investing in advanced data analytics tools are levelling up their customer …
4 Mins Read
31st May, 2024
Mastering the art of customizing notifications can be daunting, especially when you want to truly ca…
4 Mins Read
8th May, 2024
Feeling lost in the whirlwind of campaign data? Struggling to make sense of scattered insights, like…
4 Mins Read
19th April, 2024
Ever felt overwhelmed by the complexities of email marketing? Struggling to strike the right balance…
7 Mins Read
15th April, 2024
Picture this: You’re a marketer launching a new product line. You craft a compelling email cam…
