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The WebEngage platform has been crucial in revolutionizing our entire online user experience. The platform has helped us deliver a highly-personalized experience to our users consistently.

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Latest Blog

WhatsApp: The Key to Unlocking Your EdTech Marketing Potential
Omnichannel Marketing 8 Min Read

WhatsApp: The Key to Unlocking Your EdTech Marketing Potential

Jun 09, 2023

Over the past few years, the Edtech industry has seen sharp growth. Forbes expects the global Edtech market to grow annually by about 16.5%. And this spike can be attributed to the...

Vanhishikha Bhargava Vanhishikha Bhargava
Revolutionize Your BFSI Marketing with WhatsApp: Here's How
Omnichannel Marketing 9 Min Read

Revolutionize Your BFSI Marketing with WhatsApp: Here's How

Jun 07, 2023

Just like other industries, the BFSI sector has been growing rapidly year on year owing to digital t...

Vanhishikha Bhargava Vanhishikha Bhargava
12 Proven Customer Segmentation Techniques to Improve Your Marketing Efforts
User Segmentation 26 Min Read

12 Proven Customer Segmentation Techniques to Improve Your Marketing Efforts

Jun 05, 2023

Customer segmentation is vital for effective targeted marketing. By dividing your consumer base into...

Diksha Dwivedi Diksha Dwivedi
7 Ways To 2x Your User Retention As A Travel & Hospitality Firm This Summer Holiday Season
Customer Retention 13 Min Read

7 Ways To 2x Your User Retention As A Travel & Hospitality Firm This Summer Holiday Season

Jun 02, 2023

Summer is here, and the travel industry is ready to kick off one of its busiest seasons. But with so...

Kasturi Patra Kasturi Patra

Popular Blog Posts

28 Tips To Avoid Spam Filters When Doing Email Marketing
Mobile Marketing 19 Min Read

28 Tips To Avoid Spam Filters When Doing Email Marketing

15 B2C Marketing Automation Examples (That Work)
Marketing Automation 31 Min Read

15 B2C Marketing Automation Examples (That Work)

How E-Commerce Companies Can Use Marketing Automation To Improve Customer Retention
Marketing Automation 11 Min Read

How E-Commerce Companies Can Use Marketing Automation To Improve Customer Retention

6 Micro Segmentation Marketing Examples You Haven't Thought Of Yet
User Segmentation 13 Min Read

6 Micro Segmentation Marketing Examples You Haven't Thought Of Yet

10 Marketing Automation Trends of 2023
Marketing Automation 17 Min Read

10 Marketing Automation Trends of 2023

Why Hyper-Personalization Is The Future Of Marketing (And How To Do It)
Campaign Personalization 13 Min Read

Why Hyper-Personalization Is The Future Of Marketing (And How To Do It)

Maximizing Your EdTech Audience Engagement: 5 Mistakes You Must Avoid
User Engagement 12 Min Read

Maximizing Your EdTech Audience Engagement: 5 Mistakes You Must Avoid

May 31, 2023

Are you a marketer in the EdTech space looking to improve your audience engagement efforts? With mor...

Diksha Dwivedi Diksha Dwivedi
How Catalog & Recommendations Can Build A Fintech Business With Personalization
Customer Experience 10 Min Read

How Catalog & Recommendations Can Build A Fintech Business With Personalization

May 29, 2023

Consumers today are no longer just driven by how a company packages their products and services, the...

Vanhishikha Bhargava Vanhishikha Bhargava
A Complete Guide To Web Analytics | With Real-Life Examples
Omnichannel Marketing 14 Min Read

A Complete Guide To Web Analytics | With Real-Life Examples

May 26, 2023

Introduction If you’re looking to start or expand your online business, understanding web anal...

Kasturi Patra Kasturi Patra
Product Recommendation Strategies To 3X Your Conversions As An Ed-Tech Company
Omnichannel Marketing 13 Min Read

Product Recommendation Strategies To 3X Your Conversions As An Ed-Tech Company

May 24, 2023

By 2025, the Indian Ed-Tech ecosystem will touch $10.4 billion in market opportunity, growing at a C...

Surya Panicker Surya Panicker
A Comprehensive Guide to Different Types of Marketing Automation
Marketing Automation 16 Min Read

A Comprehensive Guide to Different Types of Marketing Automation

May 22, 2023

In this ever-changing digital landscape, marketing automation has emerged as a game-changer, enablin...

Sharath Byloli Sharath Byloli
2023 Recession and D2C Businesses: Key Metrics for Long-Term Survival
Marketing Automation 14 Min Read

2023 Recession and D2C Businesses: Key Metrics for Long-Term Survival

May 19, 2023

INTRODUCTION With the current state of the world, the question on everyone’s mind is whether a...

Diksha Dwivedi Diksha Dwivedi