User Segmentation

Understand segmentation in detail and how you can create micro-segments to engage, nurture and retain your users.


29 Mins Read

5th June, 2023
Customer segmentation is vital for effective targeted marketing. By dividing your consumer base int…

8 Mins Read

29th May, 2023
Consumers today are no longer just driven by how a company packages their products and services, th…

Death By Tools: The State of Customer Engagement & Retention Tools

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We approached WebEngage when we were unhappy with a competitor's product. We wanted excellent service, which is one of WebEngage's intrinsic values. From Oberoi Hotels & EazyDiner to The Postcard Hotel, we're a 100% WebEngage client!

Kapil Chopra

Founder - EazyDiner & The PostCard hotel

Global brands trust WebEngage


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The Program helped us scale our business faster and bring down acquisition costs with time.


Ankit Agarwal

Founder, PHOOL

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