Metrics, Momentum, and 10 Million Bharat Users
- 15 Jun 2023 | 1 hr 3 mins Podcast
Full video Podcast
The business of communities has much to do with acquiring users and even more with retaining them. It takes a lot — from providing engaging features to creating a space for people to connect. Discover how Kutumb reached 0 to 10 million monthly active users in just 2.5 years! No points for guessing, retention was integral to this journey. Tune in now to know how.
About the Guest
Vipul Allawadhi, a graduate of IIT, Kharagpur embarked on his entrepreneurial journey with a strong background in product development. Immersed in the world of startups, Vipul honed his skills and expertise, eventually crossing paths with his co-founders during one such venture. Together, armed with their collective knowledge and experiences, they founded Kutumb. Vipul's entrepreneurial spirit, coupled with his intuitive nature, sets him apart. Making product and marketing decisions comes naturally to him, showcasing his innate ability to navigate the intricacies of business. With a keen sense of intuition, Vipul effortlessly combines his product-oriented mindset with astute marketing strategies, contributing to the success of Kutumb.