ROI & Patience: Two Peas in a Retention Pod

  • 22 Jun 2023 | 52 mins Podcast

Full video Podcast


In the 15th episode of The State of Retention Marketing podcast, Ankur Gattani, VP – Growth & Marketing, engages in a captivating conversation with Keyur Dhami, VP – Customer Success at WebEngage. Together, they dive deep into the world of retention marketing, tackling the burning questions surrounding the value and ROI of MarTech tools. With a strong emphasis on taking a long-term perspective, Ankur and Keyur highlight the compounding nature of success in retention efforts, stressing the significance of continuous learning, understanding customer behavior, and leveraging the right tools to drive sustainable growth in this ever-evolving landscape.

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