Empower teachers
and inspire students

Learn how WebEngage solves for commonly occurring use-cases to grow your online education business

  • Student Engagement
  • Process Improvement
257 students joined

Improve student attendance and maximize video consumption

Understand engagement trends across different course modules and time of the day and bring more students to your live video classes. Contextual messages have emerged as a rocket fuel to increase viewership, improve attendance to your live classes, and ultimately the bottom line.

  • Reminder sent
  • Reminder clicked
  • Payment complete

Accelerate your free-to-paid conversions

Identify ‘premium students' from your vast top-of-the-funnel and help them understand the full range of your product’s capabilities and value, to fasten adoption of paid subscriptions amongst your free users by 20%.

  • Sign up
  • Live video
  • Live doubts

Build a wholesome onboarding experience for your subscribers

Actively guide your daily subscribers to find new value in your product by experiential learning. As teachers and students come up to speed with your product, it builds their confidence and cuts down on service calls by up to 33% and increases adoption by 40%.

Boost course completion rates with less effort

Users start their tests/courses but don’t complete them. Onsite gamification, real-time parent-teacher communication and keeping parents involved with nudges about their children’s absenteeism minimizes the course drop-off rates by 20%.

Motivate your dormant students with one-to-one engagement

Solve for lack of motivation and bring users back to your platform. Execute contextual multi-channel and value driven campaigns to revive your churning user base by about 15%, within 3 months.

Enable 3-way communication between students, teachers, and parents

Facilitate 3-way engagement to keep everyone on the same page about learning progress and updates and direct your marketing towards the relevant stakeholder, inducing them to take the desired action.

  • Fee-payment reminder
  • Client follow-up
  • Subscription renewal

Reduce overheads with sales process automation

Sales teams are forced to resort to high-touch selling/fee collection which is limited in its scope and scale. Optimize your selling process, scale your sales function, and minimize expenses by automating recurring use-cases.

Solve for self-paced learning at scale

Attention to an individual’s progress is not just an online problem but a traditional classroom ordeal as well. Offer customized solutions based on individual learning goals and aptitude to each student, for a 25-40% increase in app usage across segments.

Make the most of the features available on the WebEngage marketing automation platform

Multi-channel Engagement

Build user engagement across channels like push, email, WhatsApp, Facebook, web, SMS and more!

Product Analytics

Analyze user behaviour and get product usage insights in the form of events, segments, funnels, cohorts, uninstalls and real-time stats.

Campaign Analytics

Test and automatically track your campaign's performance for deliveries, failures, opens, impressions, clicks, revenue and so on in real-time.

Journey Designer

Use a highly intuitive drag & drop interface to map user workflows to lifecycle campaigns.

Campaign Localization

Adapt your message’s content and delivery as per your user’s timezone, language, currency & preferences.

Customer Retention

Track the complete customer journey and encourage customers to return to your app via timely and personalized communication

Our EdTech customers acing at user engagement using marketing automation

Success Story

How Toppr, India’s booming learning app, witnesses 133% uplift in conversions through personalized campaigns

Success Story

How India’s largest math learning platform, Cuemath solves communication between parents – teachers – students

Success Story

How Testbook uses multiple engagement channels through Journeys to re-activate its churning user base

Unmarketing Cloud For Ed-Tech Businesses
Blog

Unmarketing Cloud For Ed-Tech Businesses

Education is core to our civilization and its progress. At WebEngage, we are privileged to be workin...

Why Educational Technology Cannot (And Must Not!) Do Without a B2C Marketing Cloud [Part 1/3]
Blog

Why Educational Technology Cannot (And Must Not!) Do Without a B2C Marketing Cloud [Part 1/3]

Marketing Automation 101 for Education Technology Businesses This blog series is a one-stop guide f...

How Ed-Tech Companies Can Ace Teacher Retention With a B2C Marketing Cloud [Part 2/3]
Blog

How Ed-Tech Companies Can Ace Teacher Retention With a B2C Marketing Cloud [Part 2/3]

Marketing Automation Ideas 101 for Education Technology Businesses This blog series is a one-stop g...

EdTech Marketers across the world love WebEngage!

"Extremely user friendly. Could greatly help catapult business numbers if you're a power user."

"Great team to work with, I haven't seen such good implementation and post-implementation support ever!"

"Our worn out hunt for THE email automation tool we wanted, ended with WebEngage."

Why choose WebEngage for your EdTech Marketing

Quick and Easy Integration

Refer to our highly effective integration playbook to complete your integration and set up WebEngage within no time.

Seamless Onboarding

Work with our team of onboarding specialists at every stage of onboarding until you go live with your first campaign on WebEngage.

Superior Customer Success

Leverage our experienced customer success team to brainstorm highly effective marketing solutions relevant to your business needs.

Dedicated Support & Service

Have a query or need more information about our product or services? Our support team is available 24*7 to help you resolve your queries instantly.

We are not just an interface - But a real face

After several brainstorming sessions with our customers, we come up with ideas that align with their goals and support their future business growth.

Aswin Ravi
AVP, Customer Services & Implementation

Learn More

The EdTech Master Pack

A 5-in-1 collection to help you scale up your EdTech user engagement and retention

Download Master Pack
reachabilty-map

300+

Enterprise Customers

400 Million

Users Tracked Monthly

75 Billion

Events Tracked Monthly

15 Billion

Messages Sent Monthly

1+ Million

Cross-Channel Campaigns

300 Million

Users Engaged Monthly

Take the next step. Build more meaningful relationships with your learners.