Definition
Stickiness ratio provides a window to understand the value your users derive from your app, usually calculated over months and helps you analyze customer experience.
Stickiness Ratio Formula
Stickiness Ratio Calculator
Your Detailed Calculations:
Your Stickiness Ratio is
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If you want to read more about Stickiness Ratio along with other important metrics and understand how to calculate them with examples, read it in the Best Mobile App metrics blog.
Bonus Read – Every customer retention metric you need to track!
Kasturi Patra
Diksha Dwivedi
Surya Panicker
